bnb
Sept.
24-27
Thu-Sun
4 Day Parking
Save up to $100 and get the best parking by purchasing a 4-Day Reserved Parking at one of the many lots around the Kentucky Exposition Center. Lots available offer a range of amenities to fit comfort level with walking, and price. ParkMobile is the official online parking processor for the Kentucky Exposition Center and Highlands Festival Grounds. Parking is single-use and does not have in/out privileges unless noted otherwise. No overnight parking is allowed. Parking passes are only applicable for passenger cars/trucks only.
Sept.
24
Thurs
Thursday Parking
The Kentucky Exposition Center offers multiple parking locations near the festival grounds: Gold, Silver, H & K Lots. Please view the map to ensure you're aware of the walking distance to and from the respective parking area. Regular parking is available onsite only and is first-come, first-served, while all other locations offer reserved parking.
Sept.
25
Fri
Friday Parking
The Kentucky Exposition Center offers multiple parking locations near the festival grounds: Gold, Silver, H & K Lots. Please view the map to ensure you're aware of the walking distance to and from the respective parking area. Regular parking is available onsite only and is first-come, first-served, while all other locations offer reserved parking.
Sept.
26
Sat
Saturday Parking
The Kentucky Exposition Center offers multiple parking locations near the festival grounds: Gold, Silver, H & K Lots. Please view the map to ensure you're aware of the walking distance to and from the respective parking area. Regular parking is available onsite only and is first-come, first-served, while all other locations offer reserved parking.
Sept.
27
Sun
Sunday Parking
The Kentucky Exposition Center offers multiple parking locations near the festival grounds: Gold, Silver, H & K Lots. Please view the map to ensure you're aware of the walking distance to and from the respective parking area. Regular parking is available onsite only and is first-come, first-served, while all other locations offer reserved parking.
Additional Information
Getting to Bourbon & Beyond? Here’s how to roll in:
🚗 General Parking: $40/day, first-come, first-served at the Kentucky Expo Center.
🚘 Premium Parking: Gold, Silver, H & K Lots available now. Purchase ahead for the closest guaranteed spot.
♿Accessible Parking: Lot B (Gate 1) with valid placard.
🚃 Shuttles: 4-Day Pass, $175 - Purchase Link: https://www.takepegasus.com/product-page/bourbon-beyond-all-weekend-hotel-shuttle-pass
- Pick-Up-Kentucky International Convention Center-350 W Market St, Louisville, KY 40202–Bus Loading Zone, Drop-Off-Kentucky Exposition Center-South Hall C Road.
- ADA Accessible vehicles available.
- Rules & Policies: non-refundable, non-transferable, reserve the right to refuse service for the comfort or safety of all riders.
- Customer Service Contact: info@takepegasus.com, 502-458-1862
🚕 Rideshare/Taxi: Drop-off & pick-up in Rideshare Lot. Taxis are a convenient way to get to and from the festival! Request a taxi to pick you up at your home or hotel and be dropped off right near the festival entrance. At the end of the night-return to the zTrip location and take the first taxi out. Taxis have a set trip rates and no surge pricing. Download the zTrip app and create an account.
🚶 Walking: Easy pedestrian access if you’re staying nearby (Phillips, Crittenden and Preston)—enter through Gates 1, 4, or 6.
🚲 Bicycling: Bicycle parking is free. Bicycle parking is only available at the designated bike rack locations below.
- Gate 1: Racks will be available just before the Gate 1 entrance on Phillips Lane. As you cycle toward Gate 1, a large grass area to the right will have racks.
- Gates 3 & 4: Racks will be located in the Southeast corner of H Lot. This will be close to the Kentucky Exposition Center construction.
- Gate 6: Racks are located directly next to the gate attendant booths.
🏍️ Motorcycles: Park in any general lot—follow staff directions.
ParkMobile Questions
ParkMobile is the official online parking processor for the Kentucky Exposition Center and Highlands Festival Grounds. Parking is single-use and does not have in/out privileges unless noted otherwise. No overnight parking is allowed. Parking passes are only applicable for passenger cars / trucks only.
For fast answers to questions about ParkMobile account setup, billing & app support, please submit a Support Ticket or contact ParkMobile at 877-727-5457.
For those of you purchasing a ParkMobile package, please reference this guide on how to retrieve your pass.
Ticket & Towing
Park only in designated locations and areas directed by Kentucky Exposition Center staff. Vehicles parked inappropriately will be towed or ticketed. To pick up a towed vehicle and pay the fine, call 502-367-5360 or visit the Security Office between Freedom Hall and North Wing. The vehicle owner will then be driven to the on-site impound lot. To pay for a parking ticket, follow the instructions on the ticket.